I am a software and user experience designer based in Orange County, CA, focusing on interaction design and software products. I design interactive systems by considering human-centered research and using design thinking and agile practices. I hold a Master’s Degree in Design from North Carolina State University.

My background in human-centered design has manifested in the forms of interaction design, design research, information architecture, and UX design. I merge these fields to better understand the connection between design and people’s need. I am constantly intrigued by the ways in which design can make a positive change in our lives and helps us better facilitate our decision-making process, especially as situations grow more complex.

For nearly 10 years, I’ve created engaging and innovative experiences for users to interact with and thrived in collaborative and co-design conditions at cultural organizations, academic institutions, and enterprises.

Currently, I work as a Senior User Experience and Product Designer at Sony Interactive Entertainment (PlayStation®). Previously, I worked at ReadyForZero and Avant and designed multiple financial software and products, through which I learned more about data-driven design.

What People Say About Me

UX & Product Design Readings

Sometimes my friends and colleagues ask me what user experience and product design books and articles they should read, here are a few of my favorites books that I’ve read and found inspiring. I usually share useful article on my Twitter feed @pbshirazi. Feel free to come back here, I’ll update this page regularly.

Publication

Grapholio
Grapholio, published in 2012 by Rowzaneh Publication, this book features my selected graphic design works from 2001 to 2012.

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